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Head of state Rumen Radev awards Prof. Lubomir Stoykov with presidential honorary sign
Competitions & awards

Head of state Rumen Radev awards Prof. Lubomir Stoykov with presidential honorary sign

Head of State Rumen Radev awarded Prof. Lubomir Stoykov with an Honorary Sign of the President of the Republic of Bulgaria. Our famous university lecturer, journalist, aesthete and fashion critic received the high distinction for his significant contribution to Bulgarian culture, science and education, as well as for his 65th anniversary. In his speech at the award ceremony, President Rumen Radev stressed the importance of what Prof. Stoykov has also done in the field of style and education for the younger generation.

Youliana Doncheva: Clear and fine experiment
Curious news

Youliana Doncheva: Clear and fine experiment

It is an amazing example of coexistence of intelligence and professionalism, on the one hand, and style, femininity and elegance, on the other. Her successful appearances in journalism, business and politics awaken exclamation, but also amazement and questions about the unity and versatility of talent, the unlimited possibilities of the modern and purposeful Bulgarian. Youliana Doncheva! For decades she has been offering and imposing on Bulgarian and foreign audiences their concept of beauty and sophistication, of rigor and responsibility. Her charismatics is not just a hill, though her beauty by birth is obvious and so natural. Her obsession is a result of the openness of her character to the new, to the progressive, to the functional one.

Radoslava Lazarova opens a showroom in Sofia
Lifestyle chronics

Radoslava Lazarova opens a showroom in Sofia

The winner of the Golden Needle by the Academy of Fashion Radoslava Lazarova is the only Bulgarian designer to create a showroom at bridal center My Wedding in Sofia.

Sevdalina Dyakova rediscovers the exotic modern turban
Accessories

Sevdalina Dyakova rediscovers the exotic modern turban

In recent years, turbans have gained tremendous popularity worldwide and have become an up-to-date fashion accessory. They are an integral part of collections and fashion shows of top designers and brands such as Gucci, Missoni, Dolce & Gabbana, Versace, Marc Jacobs and others. The trend in Bulgaria is imposed by Sevdalina Dyakova, who is our only national designer of turbans. Her creations are not inferior to world brands in terms of quality, aesthetics and high-level craftsmanship. Namely because of her quality and beautiful design, Sevi by Sevdalina's turbans become a favorite accessory for many famous people, including the singer Ishtar. The designer has produced turbans for the women of several sheiks from different Arab countries, as well as many singers, models, actresses and influencers from Bulgaria and other places.

Rose diamands for the brides of Hristo Chuchev
Fashion collections

Rose diamands for the brides of Hristo Chuchev

Marina Voykova and Diana Ivancheva shine in a photo shoot with the new bridal collection of Hristo Chuchev Miss Bulgaria Marina Voykova and top model Diana Ivancheva shine in beautiful dresses from the collection "Rose Diamond" of the designer Hristo Chuchev. His new bridal collection is named after one of the world's rarest precious stones. Like the rose diamond, the dresses are made from designer lace in soft pink shades. The romantic emanation of the collection is complemented by vintage accents in the decoration, and the elegant silhouettes are A-line, on the body and freely falling. <

Photographer Dilian Markov:
Curious news

Photographer Dilian Markov: "Eroticism is in the eyes"

Dilian Markov is one of the leading names in the field of photography and an emblematic author of covers and fashion photos for female, male and lifestyle magazines. He works for fashion designers and established brands in the field of women's, men's fashion and advertising photography. Winner of the Golden Needle Award of the Academy of Fashion in the category "Fashion photographer" for the years 2000 and 2018. In recent years Dilian Markov directs his professional interest in working on special projects where he can develop his creative potential.

Radoslava Lazarova won Golden Needle 2019
Young designers

Radoslava Lazarova won Golden Needle 2019

The designer of fashion house "Blink" Radoslava Lazarova received the most prestigious fashion award in Bulgaria. At the 25th award ceremony of the Academy of Fashion - Golden Needle 2019, Radoslava Lazarova won the award in the category "Best young designer". The high recognition is of a strong start in fashion and is reserved for young artists whose creative talent stand out brightly and asks for serious professional success.

Diana Stoyanova:
Body care

Diana Stoyanova: "Make-up is a cultural journey and adventure"

Diana Stoyanova - founder of NEXT LEVEL Beauty Academy, is a professional make-up artist, graduate stylist, image consultant and photographer. At present, Diana Stoyanova is the first and only Bulgarian author of a professional make-up textbook - "Make-up Academy". The book is based on her methodology as a makeup teacher.

Festival of Fashion and Beauty 2019
Fashion shows

Festival of Fashion and Beauty 2019

More than 800 people were the guests of Festival of Fashion and Beauty 2019 in the sea capital of Bulgaria, Varna. The fashion event was from 27th to 28th of June. Host of the event was Sea casino and the organizer was Fashion Agency VIP FASHION GROUP.

The Academy of Fashion supports the Presidential Campaign
Curious news

The Academy of Fashion supports the Presidential Campaign

The Academy of Fashion, with president Prof. Lubomir Stoykov, participated in the charity initiative Support a Dream by the President of the Republic of Bulgaria Rumen Radev. Ball dresses and prom suits were received by dozens of youngsters who grew up without parents. In partnership with the Academy of Fashion, the campaign was also supported by: fashion house Desizo Monni, designer Jana Jekova, fashion house Romantika fashion with designer Sofia Borisova, Hristo Chuchev and Radoslava Lazarova, designer of fashion house Blink.

Glamorous premiere of the book
Fashion magazines and books

Glamorous premiere of the book "100 meetings with me"

Maxim Behar, Niki Kanchev and Yuliana Doncheva presented Prof. Lubomir Stoykov's new book "100 Meetings with Me". The three are the authors of the introductory words in the book which contains selected interviews with Prof. Stoykov, published in some of the best and most prestigious printed publications from the period of 1993 - 2018. The book's premiere took place during the traditional summer party of the Academy for Fashion - Summer Fashion Party 2019 on June 11th at Vitosha Park Hotel. The event on the occasion of the 65th birthday of the popular aesthete, journalist and favorite professor of several generations of students in journalism, public relations and fashion design, included a stylish fashion show. It was attended by Golden Needle winners by the Academy of Fashion, famous and established fashion brands, as well as students from the fashion specialty of Prof. Stoykov.

Glamorous fashion show for BG fashion Icon 2018
Fashion shows

Glamorous fashion show for BG fashion Icon 2018

A fashion show of metal dresses was shown for the first time in Bulgaria Golden Needle winners, established fashion houses and talented young designers presented up-to-date collections The tenth anniversary edition of the BG Fashion Icon Awards traditionally included a stylish fashion show in which this year’s fashion collections were presented. The event was attended by Bulgarian designers and fashion houses, winners of the Golden Needle, as well as students of Prof. Lubomir Stoykov from National Academy of Art, specialty "Fashion".

Style and beauty in the spectacle of the BG  FASHION ICON
Fashion shows

Style and beauty in the spectacle of the BG FASHION ICON

Designers from China, Israel, Serbia and Macedonia will participate on the fashion stage Sculptor Jivko Sedlarski with his first fashion show of metal dresses in Bulgaria The award "BG Fashion Icon", handed out by the Academy of Fashion, will be presented for the tenth consecutive year. The official award ceremony for the most stylish and successful Bulgarians will be held on 12 December at the Vitosha Park Hotel.

Fantasy and practicality in Evgenia Jivkova's new collection
Fashion collections

Fantasy and practicality in Evgenia Jivkova's new collection

Fashion house "Jeni Style" presented autumn / winter collection 2018-2019 Fashion house "Jeni Style" with designer Evgenia Jivkova presented the collection "Fantasy" autumn / winter 2018-2019, which includes 50 garments, divided into five themes. The face of the collection is the daughter of the designer - Andrea Stefanova. The event took place in Sigma Hall of the Paradise Center.

Stylish Fashion Show of Fashion House Blink at Business Lady Club
Lifestyle chronics

Stylish Fashion Show of Fashion House Blink at Business Lady Club

Special guests at the Business Lady Club's June meeting were Prof. Lubomir Stoykov, President of the Academy of Fashion and the talented young designer Radi Lazarova (Blink Fashion House). They received a special invitation from Mrs. Mila Zaharieva, Gold member of Business Lady Club, to join the event on the topic of Style and Beauty.

Gabriela Koleva: The beautiful dress is a continuation of the beautiful spirit!
Fashion collections

Gabriela Koleva: The beautiful dress is a continuation of the beautiful spirit!

The famous English photographer Martin Middlebrook shot a photo session with the first official nightwear collection of the Maison Saint Herem fashion house. Her designer and stylist Gabriela Koleva says the photo session shows the spirit of the fashion house and has long been looking for the right photographer to make it happen.

Radi Lazarova stole all the looks with original style
Fashion shows

Radi Lazarova stole all the looks with original style

Ivaila Bakalova opened the show for fashion house "Blink" during the fashion week in Sofia Talented young designer Radi Lazarova presented her latest graduation collection Womanity Prom on the stage of Sofia Fashion Week in autumn-winter 2018. The show opened Ivaila Bakalova - Miss Bulgaria Universe 2001, which is also the face of the event. Signal dresses in the collection were shown by Gabriela Vassileva - Miss Bulgaria 2012 and Veronika Stefanova - Miss Bulgaria World 2017.

Niki Iliev: Casual chic and inventive combinations
Lifestyle chronics

Niki Iliev: Casual chic and inventive combinations

Niki Iliev is a recognizable and magical public person. He makes a strong impression on his various successful biathies - the director, the actor, the TV presenter, the university lecturer and the ex-model. His charismatic and attractive appearance can oblige superficial people and they do not pay enough attention to his intelligence, original thinking, and modern, not a fashionable spirit. When the Academy of Fashion awarded him in 2017 with its prize for the most stylish and successful Bulgarian BG Fashion Icon, the criteria also included these qualities and abilities that sometimes escape public attention. And yet - what is the style of dressing for Niki Iliev? Does he have a clear and accurate view of how it looks and how is it perceived by others? ...

The premiere of the world famous sculptor Zhivko Sedlarski
Lifestyle chronics

The premiere of the world famous sculptor Zhivko Sedlarski

The Maestro arrived from France with a special invitation by the Academy of Fashion The world-famous sculptor Zhivko Sedlarski for the first time ever in Bulgaria will present his new sculptures from the series "Dress" during the official awards ceremony "BG Fashion Icon 2018" at Vitosha Park Hotel on December 12th. He arrived from France with a special invitation by the Academy of Fashion for his premiere at one of the most prestigious lifestyle events in Bulgaria. This was made clear during a press conference at BTA Press Club.

The designer Isabel Marant
Collections

The designer Isabel Marant

French designer Isabel Marant aesthetizes the chic outfits of Parisian fashion, reaching paradoxically to all parts of the world for inspiration - from the American West to the French Riviera. Marant was born in Paris in 1967 in the family of a German model and father, a French photographer. Her parents’ divorce when she is young and Marant is raised mainly by her father.

BG Fashion Icon 2018: Nominations by the Academy of Fashion
Competitions & awards

BG Fashion Icon 2018: Nominations by the Academy of Fashion

The prestigious "BG Fashion Icon" competition is organized for the tenth consecutive year. According to an established tradition, the Expert Council of the Academy of Fashion, including prominent lifestyle, fashion, secular journalists and editors from the leading print and electronic media, offered its nominations for the most stylish and successful Bulgarians of 2018. As before, the criteria that Bulgarian celebrities need to show to gain the status of BG Fashion Icons are qualities and virtues such as sophisticated and modern taste and style, high professional achievements, impeccable culture, morality and reputation.

Hristo Chuchev dressed contestants at Lady Universe
Events

Hristo Chuchev dressed contestants at Lady Universe

Some of the most beautiful women in the world were dressed by the Golden Needle winner - Hristo Chuchev. The designer dressed Lady Universe contestants with formal dresses from his latest collection. The final of the competition took place on October, when the crowns were handed over, and the winner was the representative of the Baltic - Alysa Mishkovska, the Baltic States. Her subordinates are the representatives of Korea, Jamaica, Latvia and the United States.

How to properly detox - step by step guide
Body

How to properly detox - step by step guide

Every now and then we feel the need to detox. But have you wondered what is the right way to do it? In a few words, the whole process is thought to cleanse and rejuvenate your body, improve the circulation and metabolism, and strenghten the immune stystem. It can also improve the condition of your skin, hair and nails, as well as slow down the aging process. What you may not know, however, is that this process has physical benefits, too. A detox can improve your ability to cope with stress, clear your mind and lift your mood.

The topic for the Met Gala 2019 has been discovered
World fashion

The topic for the Met Gala 2019 has been discovered

The Metropolitan Museum of Art in New York announced the theme of the next edition of the Met Gala Charity Ball. The purpose of the event is to raise money for the fashion section of the museum, the so-called Costume Institute, CNN reported. The theme will be "Camp: Fashion Notes". It seems that the event in 2019 will be one of the most scandalous.

Veronika Stefanova opens a beauty bar while dressed by Fashion House Blink
World fashion

Veronika Stefanova opens a beauty bar while dressed by Fashion House Blink

Miss Bulgaria 2017 Veronika Stefanova shone at the opening of the first Night Beauty Bar with a spectacular dress bu BLINK by Radi Lazarova. The designer work in body color with transparent elements is of the naked dress type, with the accent being the interesting decoration with graphite stones and crystals. The dress is made of silk, tulle and droop in a tender silhouette mermaid. The designer Radi Lazarova honored the opening with her daughter Bozhidara and they personally congratulated the owner of V & A Glamour Beauty Salon - Veronika Stefanova.

Emotion 2018 by Bulgarian designer Sofia Borisova Romantika Fashion
Collections

Emotion 2018 by Bulgarian designer Sofia Borisova Romantika Fashion

On February 21st the popular Bulgarian designer Sofia Borisova presented her Haute couture collection - “Emotion” – 2018.

Grigor Dimitrov on the catwalk during Dolce and Gabbana fashion show
Fashion shows

Grigor Dimitrov on the catwalk during Dolce and Gabbana fashion show

Grigor Dimitrov appeared in the presentation of the new collection of Dolce & Gabbana in Italy. He even took the role of a model during the final show of the popular brand during Milan Fashion Week.

Folknetika - the key to employees' health
Health & Beauty

Folknetika - the key to employees' health

Sedentary lifestyle can lead to heart diseases, diabetes and high blood pressure. Even if only 1/5 of the Europeans implement these methods of prevention, this would save at least 100,000 lives every year! Folknetika is a new type of sport, which prevents from sedentary, stress and depression and serves as prevention against cancer and other diseases.

Cartoon series where the characters wear Bulgarian traditional costumes
Curious news

Cartoon series where the characters wear Bulgarian traditional costumes

Due to its geographical location, Eastern European mythology and folklore seamlessly blend influences from Asian nomads, the Orient, Ancient Greece, the Thracian and the European Slavic cultures, the result being something completely new and interesting, but still European.

Following the Bulgarian dance in Netherlands
Lifestyle chronics

Following the Bulgarian dance in Netherlands

The Bulgarian team of Richmart Vintage is in Netherlands and follows in the footsteps of Bulgarian dance, embroidery and rhythms that truly obey people in the country of tulips. After a strong start to the tour Ensemble "Bulgare" in Holland, Dean Manev, Director of Men's Fashion Cluster and the team of InLIFE are guests of formation Paloina" who practice the Bulgarian folklore.

National Folklore Ensemble 'BULGARE' with first concert in the Netherlands
Events

National Folklore Ensemble 'BULGARE' with first concert in the Netherlands

'I expect that first we will present Bulgaria really well, then we will present the Ensemble and our culture well. Our spectacle is an ambassador of Bulgarian traditions - for all Bulgarian in Bulgaria, for all Bulgarians abroad and for all other people in the world. Bulgarian folklore is a wonder - it is the richest on the planet', commented Hristo Dimitrov.

Men's Fashion Cluster - an Ambassador of Bulgarian fashion and folklore in The Netherlands
Business news

Men's Fashion Cluster - an Ambassador of Bulgarian fashion and folklore in The Netherlands

Dean Manev - the President of Men's Fashion Cluster - is already in The Netherlands. He is there with serious intentions - to turn Bulgarian dances, embroidery (shevitza) and fashion into 'generator of business in Europe'.

Folknetics - the key to the rescue from sedentary
Health & Beauty

Folknetics - the key to the rescue from sedentary

As we've already noted, sedentary lifestyle is the key risk factor for people's lives and health. That's why a group of active Bulgarians - each of them successful in their field - united themselves to create a proposal for the problem's solution. The system is called Folknetics and it was presented yesterday in Sofia, Bulgaria, during a press conference at the Bulgarian News Agency. Folknetics is a combination of folklore dances and callanetics.

Sedentary lifestyle is the key risk factor for people's lives and health
Health & Beauty

Sedentary lifestyle is the key risk factor for people's lives and health

It is not a secret that sedentary lifestyle is extremely harmful to humans - not only for their bodies but also for the emotional and mental health. Researches show that sitting at your desk all day long, increases mortality with 20% in males and 40% in females and every year 500,000 Europeans and 1.9 million people worldwide die from sedentary.

Ruse Fashion Night
Fashion shows

Ruse Fashion Night

Amazing fashion show will be held in Ruse in two consecutive nights (September 29-30, 2015) - this was announced by Martin Yordanov (owner of Richmart - the most modern factory for men's suit in Eastern Europe) at a press conference at Danube Plaza Hotel, Ruse, Bulgaria.

National Folklore Ensemble 'BULGARE' present Bulgarian fashion and folklore in the Netherlands
Events

National Folklore Ensemble 'BULGARE' present Bulgarian fashion and folklore in the Netherlands

In the end of October, the National Folklore Ensemble 'BULGARE' is going to the Netherlands for a one-month tour. BULGARE is going to present Bulgarian dances and folklore in some of the most prestigious theaters in more than 20 cities in the country.

Richmart Vintage at the international conference TOCICO 2015
Events

Richmart Vintage at the international conference TOCICO 2015

From September 6th to 9th 2015 Goldratt Marketing Group organizes the international conference TOCICO at The Westin Hotel, Cape Town, South Africa. The conference is an opportunity to hear and interact with recognised international TOC authors, experts, and practitioners show-casing their latest discoveries and experiences.

Bulgarian folklore in fashion: Apparel, accessories and home decoration with folk motifs
Fashion trends

Bulgarian folklore in fashion: Apparel, accessories and home decoration with folk motifs

Deliana Simeonova is the creator of Gaitani New York (Gaitani NY) - an online boutique, offering women's, men's and children's clothing, accessories, home decoration and paper products, inspired by folk motifs, symbols and memories of Bulgaria, combined with modern design.

A great experience for all fashion lovers during the Festival of Fashion and Beauty 2015
Business news

A great experience for all fashion lovers during the Festival of Fashion and Beauty 2015

On Friday and Saturday evening at the Summer garden of Grand Hotel Varna, Bulgaria, was held the 8th edition of the Festival of Fashion and Beuty Varna 2015. The organizer of the event was VIP Fashion Group, which models presented the current collections of Bulgarian and foreign brands.